Coach for Men is a woody scent with a fresh opening, developed by IFF perfumers Anne Flipo and Bruno Jovanovic. Top notes: green nashi pear, bergamot, kumquat. Heart: cardamom, coriander, geranium. Base: vetiver Haiti LMR, suede, ambergris. Actor James Franco is the face of the fragrance, embodying the ideal of a cool American guy. The fragrance comes as a 12 percent Eau de Toilette. Coach for Men was launched in 2017.

Clive Christian was established in 1999 when the English designer of the same name acquired Crown Perfumery, the celebrated perfume house established in London in 1872, and so named after being granted the use of the royal crown by Queen Victoria as a sign of quality and excellence. The brand interprets a refined art, bringing to life a thousand year tradition of fragrances in which, for Clive Christian, luxury, the search for perfection and tradition seem to be limitless. The 2012 New Year Honours List announced Clive Christian as the recipient of an OBE - Order of the British Empire - for his contribution as a Designer to the British Luxury Goods Industry.