Flash is constructed as a fragrance which accentuates delicate white flower notes with a hint of spices and fruit. Top notes encompass passionate strawberry combined with tangerine and pink pepper adding exciting and cheerful note to white floral notes in the heart. The white bouquet is composed of tuberose, jasmine and white lily on a base of heliotrope and blond wood.

Jimmy Choo is a Malaysian exclusive shoes designer based in London. The brand was established in 1996 together with the editor of accessories in British Vogue, Tamara Mellon. Jimmy Choo is a new fragrance brand. The earliest edition was created in 2011 and the newest is from 2024. Jimmy Choo fragrances were made in collaboration with perfumers Olivier Polge, Veronique Nyberg, Domitille Michalon Bertier, Nathalie Lorson, Honorine Blanc, Louise Turner, Juliette Karagueuzoglou, Christophe Raynaud, Christine Nagel, Sonia Constant, Amandine Clerc-Marie, Marie Salamagne, Anne Flipo, Alienor Massenet, Nicolas Beaulieu, Paul Guerlain, Julien Rasquinet, Michel Almairac, Caroline Dumur, Jórdi Fernandez and Clément Marx.