Apex Eau Intense by Roja Parfums is a fresh and powerful Chypré fragrance inspired by the energy of nature. Bright citrus and green notes open the scent, leading into a vibrant heart of pomelo and rose oxide, and finishing with a rich, earthy base of woods, resins, and musks.

Roja Dove is one of the world's most respected Perfumers. The creator of Roja Parfums – the most successful launch in Harrods’ history – is globally renowned for working with only the finest ingredients in the world. To The New York Times he is ‘a master tailor of scent’. The Financial Times consider him ‘a legendary figure in the world of scent’, and GQ have declared that Roja is ‘the greatest nose in the world’. Rolls-Royce, Champagne Laurent-Perrier, The Victoria & Albert Museum and The Macallan are just some of the world’s most prestigious brands that have called upon Roja’s inimitable style. Such collaborations confirm Roja’s place at the forefront of artistic innovation, globally. The international success of Roja Parfums, combined with the creativity of its eponymous creator, led to Roja’s appointment as an Ambassador for The GREAT Britain Campaign – celebrating the best in British craftsmanship and innovation.